About Yotpo

Yotpo is a leading eCommerce marketing platform which helps thousands of forward-thinking brands like Helly Hansen, Revolution Beauty London, GoPro and Allbirds accelerate direct-to-consumer growth. Yotpo's single-platform approach integrates data-driven solutions for ratings and reviews, visual UGC, loyalty, referrals, and more. Brands with Yotpo are empowered to create smarter, higher-converting experiences that spark and sustain customer relationships. Yotpo integrates with the tools you use every day, including Google, Instagram, top eCommerce platforms, and the rest of your tech stack. Yotpo is a Forbes Cloud 100 company with offices in New York, London, Sofia, and Tel Aviv.

To establish a true direct-to-consumer relationship, it is imperative to get eCommerce and omnichannel right. It was a no-brainer to switch to an innovative provider like Yotpo, whose agile, single-platform approach improves our ability to provide a unified customer experience, not just for Steve Madden but across all our brands.
Steve Madden, CEO at Steve Madden

Yotpo and Ometria

Why not use all those stellar online reviews to power your marketing? By integrating Ometria with Yotpo, you can enrich your Ometria customer journeys with loyalty and review data from Yotpo to drive even more personalized customer experiences. 

Encourage customer loyalty by automating content based on Yotpo’s loyalty scheme, and build social proof by including top product reviews and ratings in your campaigns.

Our enhanced self-serve integration makes it even easier for CRM teams to use Yotpo data to segment, automate and personalize marketing messages with detailed loyalty insight.

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