LoyaltyLion

About LoyaltyLion

LoyaltyLion and Ometria

Use cases

• Incorporate your loyalty data with Ometria to deliver personalized experiences

  78% of shoppers are motivated to become loyal customers if they’re individually recognized and receive personalized experiences. By integrating with LoyaltyLion, you can access your customers’ loyalty information and see their individual buying behavior. This will allow you to deliver a truly personalized loyalty experience and targeted communications. For instance, LoyaltyLion allows you to automatically identify your most loyal customers, at-risk customers, and those who need winning back. Using Ometria and LoyaltyLion together, you can then send hyper-targeted loyalty emails and campaigns to your customers.

• Encourage repeat purchase rates by surprising your valuable customers

  Loyalty emails generate 3% of a merchant’s total revenue as shoppers find it more relevant and personalized than other marketing emails. Use loyalty data and information from LoyaltyLion to prompt actions in Ometria that will surprise and delight your customers. For example, inform customers when they are close to their next reward, or when they have qualified to move up to the next tier. This will encourage them to return to the store and complete an activity.

• Boost advocacy to acquire customers more cost-effectively

  Referred customers are between 16% and 24% more loyal on average. Your loyalty program members have a unique referral URL to share with their friends and family. Incentivize customers to refer friends or family members to your store, allowing them to unlock additional points and rewards while helping you to acquire better quality site traffic that is more likely to convert.